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EMail ActivitiesHosted Marketing Automation & Lead Generation

Create and execute automated permission based personalized email activities to targeted prospects using html or text email templates. Integrated response tracking allows users to easily measure the results of email campaigns.

  • Automated Scheduling - Automatically schedule emails based on scheduled or event driven dates.  Automatically send a series of emails based on wait times between emails.
  • EMail Templates - Create HTML and text email documents with our easy to use WYSIWYG editor and store in the email document library or copy templates created in other editors such as Dreamweaver. Copy and edit any existing templates.
  • Personalization - Emails may contain variable text call tags for personalization (ex: First name, product interest, etc.) using any fields associated with the contact record.
  • Electronic Media - Attach PDF's or other electronic media from the digital collateral library.
  • Landing Page Links - Easily add links to surveys, webforms and microsites to your emails.  Track all click throughs and submissions. 

  • EMail Automation - Automatically send sequenced emails based on the campaign activity chain (ex:  Send email 1, wait 10 days - send email 2, etc).
  • Event Triggered EMails - Automatically send specified emails based on event triggers such as lead score, link clicked on or suvery question answered.
  • Opt Out Management - Automatically opt-out contacts requesting to be removed from your email list.
  • Results Tracking - Track emails sent, opens, responses, leads, etc. by campaign.


     


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